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Beginner's Guide To Start A Blog

17 Clever Ways To Generate Blog Content When You Don’t Know What To Write

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How often do you come across a topic or idea that you want to share with the world? Unfortunately, sometimes you might not even know where to start.

Content marketing has become a crucial part of every company’s strategy today. The problem is that creating great content isn’t always easy. Some of you struggle to develop ideas for your next blog post.

You can quickly get stuck at this point. But luckily, there are plenty of ways to generate content when you’re unsure what to write about. Here are 17 simple ways to generate blog content ideas.


1. Ask yourself: “What am I good at?”

The first thing you should do is ask yourself what kind of content you enjoy writing. If you have experience in one particular area, it will be easier to think of topics related to your expertise.

For example, if you are a social media marketing expert, you could effectively create articles based on Facebook ads, and Instagram growth hacks. Or, if you’ve been blogging for years and love sharing tips on how to improve SEO, you can come up with better content ideas for your blog.


 Bonus – How To Start A Blog In 2022 Or Beyond


2. Brainstorming

Once you figure out what you’re passionate about, you need to brainstorm different ideas. It doesn’t matter whether they are related to your industry or not – as long as they interest you.

Here are some tips to help you brainstorm new ideas:

  • Read books or magazines related to your niche to help you get inspiration and ideas to produce new blog post ideas in the future.
  •  Go through old emails and notes from previous projects, and these may include interesting facts or stories that you haven’t shared yet.
  •  Look through your website analytics and see which pages receive more traffic. You can also find these by using Google Analytics. 


3. Use tools like BuzzSumo

BuzzSumo is a tool that helps you identify popular content in your industry. It does this by analyzing millions of pieces of data, including social shares, backlinks, and other metrics.

This way, you don’t just learn what people are talking about right now, but also why they are talking about them.


4. Find similar blogs and websites

If you’d like to further your research, you can look for other blogs or websites that cover similar topics.

There are many sites online that allow you to search for similar content. For example, Go to Google, type in keywords related to your niche, and look for websites that cover similar topics.

These sites may already have established readers who would appreciate your advice. Alternatively, you can also reach out to bloggers directly and offer to collaborate.


5. Search for trending topics

Another way to generate ideas is to search for trending topics within your industry.

Google Trends allows you to track trends over time to see what topics are receiving attention.

It’s important to note that the results aren’t always accurate, but they can still provide you with valuable insights into current conversations.


6. Start small and build-up

You shouldn’t try to come up with thousands of unique ideas every day. Instead, start by creating 5-10 blog post ideas each week.

After a few weeks, you’ll notice that you’ve created enough blogposts to publish months ahead. At that point, you can scale up your efforts and work on longer-term projects.


7. Create a schedule

When you know what you want to write about, you need to make sure you stick to a regular schedule.

Otherwise, you won’t get any results. So, set aside specific times during the day when you’ll be able to write.

For example, you might decide to spend 30 minutes writing after breakfast, another hour at lunchtime, and then another half an hour before bed.


8. Ask Your Readers 

One of the best ways to generate fresh content is to ask questions. You’ll gain valuable insight into their needs and interests by interacting with them. This way, you’ll be better positioned to create relevant content.

However, remember not to bombard them with too much information. Instead, focus on asking one question per email. That way, it’s easier for your readers to digest.


9. Interview Someone

Interviewing Someone in your industry can help you generate new content. You can either do this face-to-face or via Skype. Either way, you should prepare some questions beforehand. Then share the interview on your website or social media channels. The more interviews you conduct, the more opportunities you’ll have to produce high-quality content.


10. Invite a Guest Writer Or Blogger

Inviting guest writers or bloggers can be a great way to generate fresh content.

It is because they often have different perspectives than yours. As such, you’ll get a fresh perspective from Someone else.

Use Google to find guest writers or bloggers or search for bloggers/writers in your niche. You can even add the ‘Write For Us’ section to your blog to help potential writers/bloggers find your blog. 

Alternatively, you could also contact other bloggers directly. They’ll usually be happy to contribute if you give them a good reason why you think their expertise will benefit your audience.

It will give you access to fresh content while also giving them exposure. In return, guest bloggers likely reciprocate by sharing your content on their social media channels. 


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11. Curate Statistics and Case studies

Curation is a great strategy to generate content.

It involves finding exciting statistics and case studies related to your topic. Then, you’ll need to summarize these findings transparently.

Once you’ve finished, you can include links back to the sources so people can read the full article.

You can also curate articles written by others. Don’t copy others; instead, try to improve upon their ideas. By doing so, you’ll stand out among your competitors.

As long as you’re adding value, you shouldn’t worry about copyright issues.

If you don’t have time to write your summary, you can always hire a freelancer to do it for you.


12. Find Out What People Are Talking About Online

There are many online platforms where you can find out what people are talking about.

These include forums, social networks, blogs, and Q&A sites. By reading through these discussions, you’ll learn what topics your target audience cares about most.

This way, you’re able to come up with unique content that nobody has ever talked about before.


13. Write a product/service review you have used before

Product reviews and service reviews are trendy.

They allow you to provide honest feedback without being biased.

So, if you’ve already used a product or service and know exactly how it works, you can now use this knowledge to create an unbiased review.

For example, if you bought a pair of shoes, you can write a detailed review about how comfortable they are, and it would be helpful to both current customers and prospects.

The same goes for services like web hosting. If you have experience using a particular host, you can share your thoughts.


14. Share a personal about yourself on your blog

Writing about yourself is a great way to build trust and a deep relationship with your readers.

People love hearing stories about real-life experiences. So, when you start writing about yourself, you’ll gain credibility quickly.

You can use this to show off your personality and share some insights into who you are.

Also, you can use this space to talk about your passions and hobbies. It’s an excellent opportunity to connect with your readers.


15. Create a blog post that answers common questions in your niche

When you start blogging, you want to make sure you cover all the bases.

That means answering any questions your potential readers might have.

By creating a series of posts that address specific questions, you’ll help your audience get answers fast.

It will give them confidence that they can rely on you for reliable information.

To make things even easier, you can use tools like AnswerThePublic, Ahref, or SemRush to identify keywords associated with each question.

Then, you can use those keywords to craft your post.

It will make your website more trustworthy because people will see that you care about them.

In addition, you’ll earn traffic from search engines since they rank websites based on how relevant they are.


16. Create a roundup post

Roundups are one of the best ways to promote other bloggers’ work.

It gives you the chance to highlight their best pieces while providing your readers with fresh new content.

All you need to do is pick a topic and choose a few of your favorite articles. Then, write a short snippet about blogger and their best pieces. 

And link back to each article so your readers can quickly discover them.

If you want to add value, you can also recommend similar resources that your readers may find helpful.


17. Get Topic Inspiration from Udemy Courses

Udemy is a marketplace where anyone can sell courses online. It has thousands of courses that can help you develop new blog post ideas.

There are many different topics that you can choose from. Some examples include:

  • How to grow your email list
  • How to market your business effectively
  • How to improve your skills as a writer

These are just a few examples. There are hundreds of topics available.

So, why not take advantage of it?


Wrapping up 

Sometimes, it can be challenging to think of new blog post ideas. But, once you try out these tactics, you’ll soon realize that you don’t have to struggle anymore.

Now, you have a bunch of new strategies at your disposal. So, go ahead and start implementing them today!

What are some of your favorite blog post ideas? Let me know in the comments below.

I’m always happy to hear feedback. If you have any comments or suggestions, please let me know below.

Also, don’t forget to share it on Facebook, Twitter, Pinterest, and Reddit. 

The "Ultimate Blogging Toolkit" is a FREE ebook contains a list of 100+ tools that pro bloggers and affiliate marketers use to grow their blogs or websites.

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Picture of Shailesh Shakya
Shailesh Shakya

I'm a Professional blogger, Pinterest Influencer, and Affiliate Marketer. I've been blogging since 2017 and helping over 20,000 Readers with blogging, make money online and other similar kinds of stuff. Find me on Pinterest, LinkedIn and Twitter!

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